Quri: Scan, order, pay. No app download.
The Problem
One payment layer, three audiences
Quri needed a payment experience that worked across customers, business clients and a government partner — three audiences, three different apps, one payment layer underneath. Getting it wrong meant failed transactions in front of a regulator.
The Solution
Connected applications for every stakeholder
Three to four connected web applications: a customer app, an admin app for B2B clients, a super-admin layer, and a dedicated dashboard for their government partner. Every one of them wired into payment, financial and government-programme integrations.
Key Features
What We Built
Scan & Order
Table-specific QR codes open a full menu in the browser — no app download, no account required.
MVP-First Scope
We cut the full vision to exactly four flows for week one — the constraint that made the fundraise possible.
Restaurant Dashboard
Simple admin where restaurants upload menus, see live orders, and track payments — everything needed, nothing extra.
Multi-Gateway Payments
Production platform supports multiple payment gateways for broad UAE coverage, added post-funding on the same foundation.
ERP & CRM Integrations
API layer connecting Quri to restaurant ERPs and CRMs — seamless data flow without manual reconciliation.
Scale Infrastructure
Cloud infrastructure sized for a growing restaurant network, rebuilt from the MVP foundation after funding closed.
Our Process
How We Delivered in 12 Weeks MVP
- Ideation to demo-ready product
- Guest QR ordering flow
- Single payment path
- Restaurant menu dashboard
- MVP as investor demo
- Iterated on feedback
- UAE company setup
- Funding closed
- Multi-gateway payments
- Discount & promotion integrations
- ERP/CRM API layer
- Cloud infrastructure for scale
- $5K/month tech team
- 50+ restaurant rollout
- Feature expansion
- Platform operations
The Outcome
Results That Speak for Themselves
The MVP survived about a year of investor scrutiny unchanged, doing its job as the working demo behind the raise. Quri is now live across 50+ UAE restaurants and growing. Total engagement: $50K build — MVP through full production platform — with an ongoing $5K/month retainer. We're still their tech team.
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